People don't need more content.
People need better content.
56% of people consider information useless, and 33% are indifferent *
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The average newsletter conversion rate in the
The E-commerce Industry is 0,5%.
82% unsubscribe from newsletters because they receive too many, and 42% because the content is irrelevant *
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E-commerce sites have little detailed data to perform personalized communications.
20/20 of interviewees complained about the frequency of brands' communications, and 18/20 have a "delete all routine" *
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E-commerce sites have low ROI on direct email marketing activities.
60% consider an e-commerce account useful, but only for repeated purchases *
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E-commerce sites are unable to directly engage with those who showed interest but don't have accounts.
*Research conducted on 468 respondents of which 78,4% aged 25-35 and 65% women
The win-win platform: WANUP
Actionable data in real time about Wanuppers savings and preferences
Higher
conversion rate
By acting on Wanupper's specific preference about a saved item and the requested information.
Higher
newsletters ROI
Highly personalized data from users enables e-commerce communication activities to be more effective.
Saved time in newsletter management
WANUP will create different clusters to be targeted by AI-generated newsletters to make the content always relevant.
Easy zero-party actionable data
WANUP will give you access to each Wanupper's preferences, namely to its zero-party data, and it acts as an intermediary to engage the Wanupper.
Get results in three steps
1. DATA GENERATION
User saves items in WANUP
The Wanupper saves in WANUP the products she likes, as a single wishlist, and activates wanted alerts. Also, she organizes items in lists and follows newsletters from preferred brands.
2. DATA VISUALIZATION
Check out your e-commerce savings
E-commerce enters WANUP via a web app and visualizes data about Wanuppers' savings. It makes decisions about discounts, personalized coupons to be sent, restock, and send customized newsletters. WANUP will act as the intermediary for the content sent.
3. WANUPPER INTERACTION
Receive notification on saved item
Based on the activated alerts and the followed newsletter, the Wanupper receives the updates she explicitly requested. The Wanupper will be redirected to your e-commerce to finalize the purchase.
Discover WANUP's main features
Items & Alerts
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Access zero-party data about Wanuppers' savings from your e-commerce to make valuable decisions.
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AI-powered Newsletters​​
According to saved and purchased items, WANUP generates and suggests clusters and personalized newsletters to be sent.​
Removed items
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Access data about Wanuppers' removed items to better understand your customers.
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Price drops & coupons​
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Make decisions whether to change the price or send dedicated coupons to activate
price-sensitive customers.​
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Book a DEMO
Leave your contacts and a message if you have a specific query. Our team will get back to you ASAP.